See the inaugural CJ ExecutiveConnect email message
At the heart of the information revolution, we find email.
 Useful, strategic, even imperative — but email can also be tedious and frustrating when it's misused. If information is power, email is the switch that delivers it.

Our client CJ Systems Aviation Group needed a new, more effective way to deliver information to its audience. Because of substantial growth, the company found challenges in communicating with a wide diversity of people working across different states, time zones and work shifts.
We answered those challenges by developing and producing CJ Connect, a multi-tiered email system distributed to the company's customers, employees and suppliers. CJ Connect:
  • Provides the audience with time-critical news, updates and resources
  • Establishes consistent, audience-specific communications
  • Generates traffic to the company's Web site and supports the corporate brand
  • Delivers quick, targeted information to the company's most important audiences
"CJ Connect has become a very practical, strategic tool for us to reach out immediately and efficiently to a large audience," says CJ Systems president and COO Larry Pietropaulo.
"Our people are really using it, talking about it, and finding a lot of value in it."

You can click on the examples to the left to see what he means.
Or click on these articles to find out more:*

Business Week points out that an e-newsletter saves money, hassle and trees.

Inc. magazine online provides tips for managing your e-newsletter.

Entrepreneur.com tells how to keep your e-newsletters from being mistaken for spam.

*Netscape users: these Web sites require version 6 or higher.

And CJ Systems is not the only one. Bradley Brown Design Group has created other e-marketing tools to meet the communication needs of our clients. Click here and we'll tell you more about it.

Thanks for reading.
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Bradley Brown Design Group is a Pittsburgh-based graphic design firm specializing in strategic marketing programs in print and electronic communications.

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